Explore and Research General Business Careers

Students pursuing a bachelor’s degree in Business Administration with a focus on General Business are developing a broad foundation in a variety of business areas. General business careers can include sales, management, human resources, operations, retail, marketing, project management, executive leadership, fundraising, and so much more. See below to learn more about possible career avenues.

Types of Companies and Industries

Business professionals are needed in most companies and industries. Use this list as a starting point to explore and build a “Top Companies List” (scroll to “Career Resources” to learn more about this).

General Business students can go on to work in a wide variety of fields, including:

  • Corporations
  • Healthcare
  • Retail
  • Finance
  • Marketing
  • Banking
  • Government
  • Nonprofits

A Sample of related roles and functions:

  • Sales
  • Manager
  • Account Manager
  • Office Manager
  • Project Manager
  • Business Analyst
  • Consulting
  • Personal Banker
  • Customer Service Specialist
  • Retail
  • Human Resources
  • Purchasing
  • Financial Manager
  • Budget Analyst
  • Marketing Manager
  • Marketing Specialist

Internships and Entry Level Jobs to Explore

Use these as a starting point for further research on Handshake, Indeed.com, and Internships.com.

  • Business Development Intern
  • Business Analyst Intern
  • Human Resources Intern
  • Product Manager Intern
  • Project Coordinator
  • Executive Management Trainee
  • Sales and Management Trainee
  • Sales Associate
  • Administrative Assistant
  • Marketing Assistant
  • Operations Assistant

Common Skills in Business Careers

Soft Skills

  • Written and Verbal Communication
  • Teamwork
  • Problem Solving
  • Interpersonal Skills
  • Analytical Reasoning

Hard Skills

  • MS Office, including Outlook, Word, PowerPoint, Excel
  • Digital collaboration software like Google Suite, Zoom, Slack, and more