Marketing

Explore career opportunities in the Marketing industry!

This guide is a starting point for exploring Marketing careers and developing the skills commonly needed for roles within the field.

What’s Your Brand?

Learn how to describe your professional self.

Think of a brand, any brand – Apple, Google, Nike, Coke, REI…see how certain words, images, or ideas spring to mind? That is because these are VERY well-branded companies.

Well, believe it or not, …

By Pauline Thaler (she/her)
Pauline Thaler (she/her) Career Advisor
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Gain a Professional Edge

If you are interested in building career skills quickly, check out Professional Edge!

As a student, I’ve noticed that the Lundquist College of Business is home to so many clubs, resources, and events that it can be difficult to keep …

By Avery
Avery Career Peer Educator
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New Fall Events Offer a Variety of Ways to Connect

It’s Week 6 and we’ve had some big opportunities this fall to connect and network! Whether it’s classroom speakers, our BizCareers event around Finance, Banking, and Real Estate or Meet the Firms for accounting, there’s been a lot of activity …

By Keith Dussell
Keith Dussell Associate Director, Industry Engagement
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STUDENT TO STUDENT—Advice You Can Use

What is the best way to get started on your career? Look to more advanced students for answers.

Recently I sat down with Kayim Levy, a junior accounting student, to get a student’s perspective on how best to get started …

By Pauline Thaler (she/her)
Pauline Thaler (she/her) Career Advisor
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Career Curiosity Encouraged at Meet the Firms and BizCareers Events

Alumni connections, an industry speaker panel presentation, and targeted networking opportunities gave Lundquist students the chance to level up their career development over the past few weeks!

Meet the Firms drew nearly 160 students on October 5th, with more than …

By Pauline Thaler (she/her)
Pauline Thaler (she/her) Career Advisor
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Sidebar

Career Resources

Although you will develop many skills inside the classroom, getting involved and gaining experience will allow you to test them …

If you are a UO business student, please review the information below. If you are not a business student, please …

Find Alumni

Connect with alumni in your industry via the Lundquist Connect community.

  • Eugene, Oregon
  • Director of Content Strategy & Analytics GroupM
Meet Tom >
  • Portland, OR
  • Customer Success Specialist AudioEye
Meet Hakeem >
  • Eugene, OR
  • Assistant Director, Mohr Office of Industry & Alumni Engagement University of Oregon Lundquist College of Business
Meet Sara >
  • Portland, OR
  • Director, Corporate Partnerships and Programs NAIA - National Animal Interest Alliance
Meet Marilyn >
  • London, UK
  • Director, EMEA MTI - Mobile Technologies Inc.
Meet Adam >
  • Mountain View, CA
  • Sr. Product Marketing Manager Nutanix
Meet Sachi >
  • Orlando, FL
  • Growth Consultant Bostic Consulting
Meet Nicholas >
  • Eugene, OR
  • Partner & CMO Revolution Design Group
Meet Seth >

LinkedIn Learning

Creating a Short Film: 13 Marketing Your Film

Taught by Chad Perkins
Short films are often used to practice filmmaking skills inexpensively, get experience working with a cast and crew, showcase filmmaking…

Canva Magic Studio: Elevate Digital Content with AI

Taught by Lachezar Arabadzhiev
Canva has become an extremely popular platform for creating all kinds of content—from digital presentations to social media posts and…

Designing Your Own Online Avatar

Taught by Deke McClelland
Designs dekeConstructed is a new series that breaks down the creation of cool designs so you can build them on…

Communication Tips (2015)

Taught by Brenda Bailey-Hughes
In order to lead or manage others, you need to master your communication skills. In this series of tips, communication…

Print Production: Direct Mail

Taught by Trish Witkowski
There is a strategic side and a practical side to direct mail. To get results, you need to pay close…

Jonah Berger on Viral Marketing

Taught by Jonah Berger
Why do some ideas spread while others fade away? Jonah Berger, PhD, professor of marketing at the Wharton School and…

Learning to Write Marketing Copy

Taught by Ian Lurie
Copy is the heart and soul of almost every marketing endeavor. Get a great foundation for all your campaigns with…

Giving Your Elevator Pitch

Taught by Todd Dewett
It’s important to make a good impression in just the first few minutes you spend with potential mentors, clients, or…

Web Motion: Create an Animated Banner Ad

Taught by Tom Green
Learn to create a simple web banner with motion and interactivity. This installment of Web Motion for Beginners shows you…

Pinterest for Musicians and Bands

Taught by Bobby Owsinski
Pinterest may not seem like a natural spot to share your music, but it’s actually a great promotional tool—it supports…

Bookmarking Sites for Musicians and Bands

Taught by Bobby Owsinski
Get some quick tips from Bobby Owsinski on sharing your music, website, and blog with dedicated readers on platforms like…

Troika’s ABC Brand Campaign: Start to Finish

Taught by Troika Design Group
Get an inside view behind the making of ABC TV’s fall promotional and brand image campaign, and watch a 60-second…

Drupal 8 Essential Training: 1 The Basics

Taught by Tom Geller
Drupal 8 Essentials is designed to help anyone create a simple website using Drupal, the free web design software that…

Drupal 8 Essential Training: 2 Building Out Your Website

Taught by Tom Geller
Your Drupal site is built. Now what? Web design doesn’t stop once the website is launched. Learn how to build…

Yo Santosa, Branding Expert

Taught by Yolanda Santosa
Yo Santosa took a big leap when she decided to quit her job as a motion graphics artist. But her…

Video Journalism: Storytelling Techniques

Taught by Jeff Sengstack
How you choose your shots, craft your story, and edit your footage is what draws attention to your videos. The…

Creating an HTML Email Newsletter

Taught by Tim Slavin
In this course, author Tim Slavin shows how to design and code an HTML email newsletter, including setting the final…

Infographics: Planning and Wireframing

Taught by Shane Snow
Join Shane Snow as he reviews the first steps in creating infographics, graphic representations of data—organizing sample data and preparing…

Infographics: Visualizing Relationships

Taught by Shane Snow
In this course, author Shane Snow shows how to depict complex relationships in an easy-to-understand infographic, or graphic representation of…

Creative Inspirations: Troika Design Group, Design and Branding Agency

Taught by Troika Design Group
Ever wonder who’s behind those cool identity graphics on broadcast and cable TV networks? Come take a peek behind the…

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Contact & Location

Phone
541-346-3301
Address

Mohr Career Services
155 Lillis
Lundquist College of Business
1208 University of Oregon
Eugene, OR 97403-1208

Career Service Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Drop-in advising hours
Monday -Friday, 10am-4pm
155 Lillis (off the Lillis atrium)