Marketing

Explore career opportunities in the Marketing industry!

This guide is a starting point for exploring Marketing careers and developing the skills commonly needed for roles within the field.

The Proactive Job Search

Published on March 6, 2023

It can be easy to get caught up in the reactive job search, which involves perusing job boards and simply applying to jobs that are currently posted online. However, this approach limits your opportunities and can be a frustrating and …

By JD Van Alstyne (he/him)
JD Van Alstyne (he/him) Instructor of Management
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Interviewing – Practice Makes Progress

Published on February 27, 2023

I work with a lot of students who spend hours and hours on their job application materials (resumes, cover letters, LinkedIn profiles, etc.) all with the goal of landing an interview. Then they land an interview and panic because they …

By Jessica Best (she/her)
Jessica Best (she/her) Director, Career Strategy
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1.61 vs 0.95 vs 0.77

Published on February 20, 2023

NACE is an association that does a lot of research on higher education student careers. Their most recent survey results show that “those who have done a paid internship receive an average of 1.61 job offers compared to 0.95 job …

By Gene Rhee
Gene Rhee Executive Director
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Over 200 attend ‘BizCareers in Marketing, Operations and Analytics’

Published on February 6, 2023

Mohr Career Services, in collaboration with the AMA club (American Marketing Association) and the OBAC club (Operations and Business Analytics Club) hosted BizCareers in Marketing, Operations, and Analytics a panel discussion and a networking event that drew over 200 students. …

By Sara Mason
Sara Mason Interim Associate Director, Industry and Alumni Engagement
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BizPaths Internship Edition Recap

Published on February 1, 2023

On January 27, Mohr Career Services hosted three panels composed of current students, recent alumni, and recruiters to talk about internships–why they’re important, how to get them, what to expect, and how to make the most of them.

If you …

By Jessica Best (she/her)
Jessica Best (she/her) Director, Career Strategy
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Sidebar

Career Resources

Gain Experience & Develop Skills, Marketing

Although you will develop many skills inside the classroom, getting involved and gaining experience will allow you to test them …

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Checklist: Early Path to Success

Checklist: Early Path to Success

Your main job as a student is to learn about yourself, the world, and your place in it.

The simplest …

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Using Artificial Intelligence for your Career Development and Job Search

Navigating the job search can be draining, especially when you’ve already spent hours tailoring your resume and cover letter to …

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Find Alumni

Connect with alumni in your industry via the Lundquist Connect community.

Kerry Hemphill

Alumni
  • Stayton, OR
  • Associate Sports Betting Program Manager Oregon Lottery
Meet Kerry

Tom Pritchard

Alumni
  • Eugene, Oregon
  • Director of Content Strategy & Analytics GroupM
Meet Tom

Hakeem Rollins

Alumni
  • Portland, OR
  • Customer Success Specialist AudioEye
Meet Hakeem

Marilyn Kun, MBA

Alumni
  • Portland, OR
  • Director, Corporate Partnerships and Programs NAIA - National Animal Interest Alliance
Meet Marilyn

Adam Ohlson

Alumni
  • London, UK
  • Director, EMEA MTI - Mobile Technologies Inc.
Meet Adam

Nicholas Bostic

Alumni
  • Orlando, FL
  • Growth Consultant Bostic Consulting
Meet Nicholas

Seth Revoal

Alumni
  • Eugene, OR
  • Partner & CMO Revolution Design Group
Meet Seth

Karin Wandtke

Alumni
  • Portland, OR
  • Owner McDonald Jacobs
Meet Karin
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LinkedIn Learning

Creating a Short Film: 13 Marketing Your Film

Taught by Chad Perkins
Short films are often used to practice filmmaking skills inexpensively, get experience working with a cast and crew, showcase filmmaking…

Unlocking Team Candor, Creativity, and Innovation as a Leader

Taught by Elaine Lin Hering
In this course, learn how you can create conditions where the people you lead can share candid perspective, accurate data,…

Communication Tips (2015)

Taught by Brenda Bailey-Hughes
In order to lead or manage others, you need to master your communication skills. In this series of tips, communication…

Print Production: Direct Mail

Taught by Trish Witkowski
There is a strategic side and a practical side to direct mail. To get results, you need to pay close…

Creating a PSA Commercial

Taught by Richard Harrington
Take a look behind the scenes at the production of a real-world television commercial. Learn what it takes to plan,…

Jonah Berger on Viral Marketing

Taught by Jonah Berger
Why do some ideas spread while others fade away? Jonah Berger, PhD, professor of marketing at the Wharton School and…

Learning to Write Marketing Copy

Taught by Ian Lurie
Copy is the heart and soul of almost every marketing endeavor. Get a great foundation for all your campaigns with…

Giving Your Elevator Pitch

Taught by Todd Dewett
It’s important to make a good impression in just the first few minutes you spend with potential mentors, clients, or…

Web Motion: Create an Animated Banner Ad

Taught by Tom Green
Learn to create a simple web banner with motion and interactivity. This installment of Web Motion for Beginners shows you…

Pinterest for Musicians and Bands

Taught by Bobby Owsinski
Pinterest may not seem like a natural spot to share your music, but it’s actually a great promotional tool—it supports…

Bookmarking Sites for Musicians and Bands

Taught by Bobby Owsinski
Get some quick tips from Bobby Owsinski on sharing your music, website, and blog with dedicated readers on platforms like…

Troika’s ABC Brand Campaign: Start to Finish

Taught by Troika Design Group
Get an inside view behind the making of ABC TV’s fall promotional and brand image campaign, and watch a 60-second…

Drupal 8 Essential Training: 1 The Basics

Taught by Tom Geller
Drupal 8 Essentials is designed to help anyone create a simple website using Drupal, the free web design software that…

Drupal 8 Essential Training: 2 Building Out Your Website

Taught by Tom Geller
Your Drupal site is built. Now what? Web design doesn’t stop once the website is launched. Learn how to build…

Yo Santosa, Branding Expert

Taught by Yolanda Santosa
Yo Santosa took a big leap when she decided to quit her job as a motion graphics artist. But her…

Video Journalism: Storytelling Techniques

Taught by Jeff Sengstack
How you choose your shots, craft your story, and edit your footage is what draws attention to your videos. The…

Creating an HTML Email Newsletter

Taught by Tim Slavin
In this course, author Tim Slavin shows how to design and code an HTML email newsletter, including setting the final…

Infographics: Planning and Wireframing

Taught by Shane Snow
Join Shane Snow as he reviews the first steps in creating infographics, graphic representations of data—organizing sample data and preparing…

Infographics: Visualizing Relationships

Taught by Shane Snow
In this course, author Shane Snow shows how to depict complex relationships in an easy-to-understand infographic, or graphic representation of…

Creative Inspirations: Troika Design Group, Design and Branding Agency

Taught by Troika Design Group
Ever wonder who’s behind those cool identity graphics on broadcast and cable TV networks? Come take a peek behind the…
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Book an Appointment

With a Mohr Career Advisor

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Contact & Location

Phone
541-346-3301
Email
lcbcareer@uoregon.edu
Address

Mohr Career Services
155 Lillis
Lundquist College of Business
1208 University of Oregon
Eugene, OR 97403-1208

Career Service Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Drop-in advising hours
Monday -Friday, 10am-4pm
155 Lillis (off the Lillis atrium)