What Does a Marketing Analyst Do?

Marketing analysts help companies make data-driven marketing decisions. Also called marketing research analysts (or market research analysts), these professionals work in nearly every industry, powering a company’s marketing team through data analysis. But what does a marketing analyst do, actually? 

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Should I try to negotiate?

It’s exciting to receive an offer from an employer you want to work for, but don’t let your excitement prevent you from evaluating the offer with an objective eye. Negotiating can seem daunting, but it’s important to remember that it’s …

By Jessica Best (she/her)
Jessica Best (she/her) Director, Career Strategy
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Students Made Great Connections at the 2nd Annual Spring Accounting Expo!

Over 40 exhibitors and 200+ students from 14 universities and community colleges attended the Spring Accounting Expo, held at Portland State University on April 25th. Students met and networked with employers looking to hire for jobs in accounting, finance, hospitality, …

By Josh Pritchett
Josh Pritchett Client Services Manager
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9 Profession-Specific Resume Tips for IT, Finance, and Marketing Execs

Creating an effective executive resume isn’t easy. You must show how you've been able to make money and improve company processes, as well as appropriately tailor your resume for the industry in which you work. To that end, here are …

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DEI: An Essential Value!

Insider Advice: Show your DEI values alignment during the job search and beyond!

Mohr Career Connections team recently hosted alumnus Anetra Brown Senior Program Manager, Diversity, Equity, and Inclusion at Salesforce to share some thoughts with the MGMT 311 class. …

By Sara Mason
Sara Mason Assistant Director, Industry and Alumni Engagement
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Career Resources

Although you will develop many skills inside the classroom, getting involved and gaining experience will allow you to test them …

If you are a UO business student, please review the information below. If you are not a business student, please …

Find Alumni

Connect with alumni in your industry via the Lundquist Connect community.

  • Stayton, OR
  • Associate Sports Betting Program Manager Oregon Lottery
Meet Kerry >
  • Portland, OR
  • Customer Success Specialist AudioEye
Meet Hakeem >
  • Eugene, OR
  • Assistant Director, Mohr Office of Industry & Alumni Engagement University of Oregon Lundquist College of Business
Meet Sara >
  • Portland, OR
  • Director, Corporate Partnerships and Programs NAIA - National Animal Interest Alliance
Meet Marilyn >
  • London, UK
  • Director, EMEA MTI - Mobile Technologies Inc.
Meet Adam >
  • Mountain View, CA
  • Sr. Product Marketing Manager Nutanix
Meet Sachi >
  • Orlando, FL
  • Growth Consultant Bostic Consulting
Meet Nicholas >
  • Eugene, OR
  • Partner & CMO Revolution Design Group
Meet Seth >

LinkedIn Learning

Creating a Short Film: 13 Marketing Your Film

Taught by Chad Perkins
Short films are often used to practice filmmaking skills inexpensively, get experience working with a cast and crew, showcase filmmaking…

Here Is What I See: Helpful Business English for Sharing Your Project Vision

Taught by All Ears English
Project leaders are responsible for not only assigning tasks to their team but also for explaining what they envision as…

Designing Your Own Online Avatar

Taught by Deke McClelland
Designs dekeConstructed is a new series that breaks down the creation of cool designs so you can build them on…

Communication Tips (2015)

Taught by Brenda Bailey-Hughes
In order to lead or manage others, you need to master your communication skills. In this series of tips, communication…

Print Production: Direct Mail

Taught by Trish Witkowski
There is a strategic side and a practical side to direct mail. To get results, you need to pay close…

Jonah Berger on Viral Marketing

Taught by Jonah Berger
Why do some ideas spread while others fade away? Jonah Berger, PhD, professor of marketing at the Wharton School and…

Learning to Write Marketing Copy

Taught by Ian Lurie
Copy is the heart and soul of almost every marketing endeavor. Get a great foundation for all your campaigns with…

Giving Your Elevator Pitch

Taught by Todd Dewett
It’s important to make a good impression in just the first few minutes you spend with potential mentors, clients, or…

Web Motion: Create an Animated Banner Ad

Taught by Tom Green
Learn to create a simple web banner with motion and interactivity. This installment of Web Motion for Beginners shows you…

Pinterest for Musicians and Bands

Taught by Bobby Owsinski
Pinterest may not seem like a natural spot to share your music, but it’s actually a great promotional tool—it supports…

Bookmarking Sites for Musicians and Bands

Taught by Bobby Owsinski
Get some quick tips from Bobby Owsinski on sharing your music, website, and blog with dedicated readers on platforms like…

Troika’s ABC Brand Campaign: Start to Finish

Taught by Troika Design Group
Get an inside view behind the making of ABC TV’s fall promotional and brand image campaign, and watch a 60-second…

Drupal 8 Essential Training: 1 The Basics

Taught by Tom Geller
Drupal 8 Essentials is designed to help anyone create a simple website using Drupal, the free web design software that…

Drupal 8 Essential Training: 2 Building Out Your Website

Taught by Tom Geller
Your Drupal site is built. Now what? Web design doesn’t stop once the website is launched. Learn how to build…

Yo Santosa, Branding Expert

Taught by Yolanda Santosa
Yo Santosa took a big leap when she decided to quit her job as a motion graphics artist. But her…

Video Journalism: Storytelling Techniques

Taught by Jeff Sengstack
How you choose your shots, craft your story, and edit your footage is what draws attention to your videos. The…

Creating an HTML Email Newsletter

Taught by Tim Slavin
In this course, author Tim Slavin shows how to design and code an HTML email newsletter, including setting the final…

Infographics: Planning and Wireframing

Taught by Shane Snow
Join Shane Snow as he reviews the first steps in creating infographics, graphic representations of data—organizing sample data and preparing…

Infographics: Visualizing Relationships

Taught by Shane Snow
In this course, author Shane Snow shows how to depict complex relationships in an easy-to-understand infographic, or graphic representation of…

Creative Inspirations: Troika Design Group, Design and Branding Agency

Taught by Troika Design Group
Ever wonder who’s behind those cool identity graphics on broadcast and cable TV networks? Come take a peek behind the…

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Contact & Location

Phone
541-346-3301
Address

Mohr Career Services
155 Lillis
Lundquist College of Business
1208 University of Oregon
Eugene, OR 97403-1208

Career Service Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm
Drop-in advising hours
Monday -Friday, 10am-4pm
155 Lillis (off the Lillis atrium)